With the rapid deployment of on-device AI technology, AI PCs have become a core growth track in the electronics industry, fundamentally reshaping the development landscape of the traditional PC market. Continuous increased investment by industry giants further highlights the certainty and growth potential of this track. On June 1st, during Computex Taipei 2026, NVIDIA made a major announcement. CEO Jensen Huang officially declared the arrival of a "new PC era," clearly stating that NVIDIA will deeply cultivate the AI PC space and continue to increase R&D investment and ecosystem engagement.
Huang stated that NVIDIA will follow the iterative pace of AI technology, continuously update its PC-dedicated chip products, and collaborate with industry partners such as Microsoft and ARM to reshape the PC product category. The goal is to drive comprehensive innovation in AI PCs, from hardware computing power to terminal applications, injecting strong growth momentum into the entire AI PC industrial chain.
Behind this industry focus lies hard data supporting the rapid growth of the AI PC market. Driven by the popularization of on-device AI computing power and the increasing demand for intelligent office solutions, the penetration rate of AI PCs continues to rise, quickly replacing traditional PCs as the mainstream in the market. According to authoritative data from Gartner, global AI PC shipments reached 77.8 million units by the end of 2025, accounting for 31% of the total PC market. It is projected that global AI PC shipments will exceed 143 million units in 2026, with market penetration rising to 55%, surpassing traditional PCs for the first time. In the Chinese market, the penetration rate of AI PCs on mainstream e-commerce platforms reached 48% in Q1 2026, with average selling prices significantly higher than traditional models, demonstrating strong consumer spending vitality and demand for upgrades.
The rapid iteration of AI PCs is not only an upgrade in computing performance but also brings comprehensive innovation in audio interaction, port adaptation, and human-machine interaction (HMI) experiences. This places higher demands on the supporting chips for terminal hardware. Awinic, with years of deep cultivation in the mixed-signal chip field, has precisely grasped the trends in AI PC industry upgrades. Leveraging its five core product lines—"Audio, Haptics, Power, RF, and Sensing"—Awinic has developed a comprehensive solution suite suitable for all AI PC scenarios, covering audio interaction, port protection, smart touch control, power management, and more.
1: Audio PA + Proprietary Audio Algorithm, Redefining AI PC Smart Interaction Sound Quality
With the integration of local NPU computing power, AI-powered voice interaction, smart conferencing, multimedia entertainment, and other features have become core standard functions on AI PCs. The demand for loudness, vocal clarity, environmental noise cancellation, and audio layering has significantly increased. Traditional audio solutions can no longer meet the needs of intelligent scenarios. To address this industry pain point, Awinic introduces the single-channel 25W/30W high-performance audio PAs, AW85180 and AW85281 series, providing core hardware and algorithm support for AI PC audio upgrades.
The AW85180 features a highly integrated design, incorporating a dedicated DSP computing unit and Awinic's self-developed audio algorithm: awinicSKTune®. Empowered by AI algorithms, this solution accurately performs voice enhancement, sound field surround, and noise suppression. It also intelligently recognizes and finely suppresses specific sounds like sibilance and piano tones, effectively solving problems such as blurred voices in remote conferences, ambient noise interference, and distorted sound effects in multimedia, perfectly adapting to the full range of AI PC audio usage scenarios including conferencing, voice interaction, and entertainment.
Regarding key analog performance parameters: the entire series supports a 23V input, suitable for 4-cell lithium battery applications; supports I2S/TDM interfaces; integrates protection features like over-voltage, under-voltage, and over-temperature, along with slew-rate controlled EMI optimization; packaged in a compact FCQFN 3.5mm × 4mm-30L package.
2: High-Power Port OVP Protection, Adapting to the High-Power Consumption Trend of AI PCs
Compared to traditional PCs, AI PCs consume significantly more power due to providing higher computing power and supporting parallel AI multitasking. Higher input voltages (28V) and larger input currents (5A~8A) are gradually being adopted by various computer manufacturers, placing higher demands on the power handling, stability, and safety of port protection.
To meet the high-power operation requirements of AI PCs, Awinic introduces the AWP32109, a 224W (28V/8A) high-power port OVP (Over-Voltage Protection) solution. This solution boasts ultra-high power handling capability, stably adapting to high-frequency scenarios such as AI PC full-load operation, high-power peripheral connections, and fast charging. It effectively guards against various port risks including voltage surges, instantaneous overloads, and electrostatic discharge.
Key chip parameters are as follows:
· Wide input range: 3.4V ~ 32V, maximum withstand voltage 38V
· Maximum 8A continuous current capability
· Power MOSFET uses an "ideal diode" architecture for true reverse current blocking
· On-resistance (Rds(on)): 17mΩ (typical)
· Package: DFN 3mm × 3mm-12L
3: Smart Trackpad Solution, Upgrading the Technological Texture of AI PC Human-Machine Interaction
Human-machine interaction experience is a core dimension of differentiated competition for AI PCs. Traditional PC trackpads only support basic clicking and sliding operations, offering a single interaction mode that cannot match the intelligent and refined operational needs of AI PCs. Awinic's smart Trackpad solution, combining the pressure-sensing AW86803 and the Haptic AW869x7 series, achieves a comprehensive revolution in PC touch interaction.
This solution integrates high-precision pressure detection and immersive haptic feedback technology. It supports multi-level pressure-sensitive operations, triggering different interaction commands based on pressing force. It adapts to new scenarios like AI office quick shortcuts, precise screen control, and intelligent gesture interaction. Furthermore, the solution features excellent water and dust resistance, effectively protecting against water stains and dust erosion in daily use, significantly enhancing device durability and adapting to office, mobile, outdoor, and other usage environments. Beyond practical improvements, it completely moves away from the single interaction mode of traditional trackpads, comprehensively enhancing the technological and premium feel of AI PCs, helping terminal products achieve differentiated upgrades.
4: Deeply Cultivating the PC Track, Continuously Empowering AI Terminal Industry Upgrades
Awinic has been present in the PC market for many years, launching a series of adaptable products covering audio, port protection, smart touch, smart sensing, power management, and other modules.
Diagram 1: AI PC Application Block Diagram
Block Diagram Official Website Link: https://www.awinic.com/cn/applicationDemo?id=2073
Table 1: List of Awinic AI PC Solution Products
The PC market is a core area of focus for Awinic's strategic (deployment). Currently, the AI PC industry is in a golden cycle of rapid iteration, with on-device AI features continuously enriching, computing power constantly upgrading, and user experience demands becoming increasingly refined. The demand for upgrades in terminal hardware support will continue to be released. In the future, Awinic will focus on the AI PC track, continuously iterating to launch more high-performance, highly integrated chip products and solutions. Simultaneously, the company will deepen collaborative cooperation along the upstream and downstream of the industrial chain, assisting terminal manufacturers in creating more competitive AI PC products and jointly promoting the comprehensive intelligent upgrade and high-quality development of the PC industry.
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